Dave Wertz is CEO and Lead Developer at Infinity Marketing Solutions located in Hurricane, West Virginia. After NASA visited his school in the early days, his passion for programming kicked in full steam, and his path eventually led him to Colorado. It was there that he decided climbing the corporate ladder wasn’t for him, and upon moving back to West Virginia, he took $500 and started Infinity Marketing Solutions in a back office with the purchase of a domain, business license, and two pizzas. We sat down for an honest conversation involving Marketing 101.